Ahh, running a webinar. Is there any phrase that strikes more fear into the beginner entrepreneurs heart than presenting, and possibly even pitching something paid, to a live crowd of people? Not only that, but having to figure out the technology as you go is enough to turn some of you off this amazing list building tool forever. And then there's the cost, which for some platforms is upwards of $50 to $100 US a month. Seriously, that's outrageous, especially when I'm going to teach you how to host a webinar for free 😜.
There are several reasons why you might want to host a webinar, like:
- you want to grow your email list fast
- you want to launch your in-person programs or services
- you want to launch an online program
- you want to partner with someone else, pitch their program, and collect affiliate sales
I didn't start doing webinars in my nutrition business until I was ready to sell online programs, and even then I only used them as part of my launch process. For example, when I was launching my 8-week Mama Mojo program, I did a few different webinars about how to get rid of menopause and PMS symptoms. My course was going to teach them how to balance their hormones by eating whole foods, doing gentle detoxes, and a few other lifestyle changes.
I had a launch goal of $10,000, and my course was $497, so I would have to sell 20 spots to get to my goal ...