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Marketing and branding Ashley Srokosz Marketing and branding Ashley Srokosz

Best fonts in Squarespace: 2023 fonts list and font pairings

You could get lost for days looking at all the beautiful fonts you can use on your website, there’s so many to choose from! The flip side of this is complete overwhelm. The good news is that you can skip all this stress because Squarespace has some amazing built-in fonts that you get to use for free on your website, plus I’m sharing the best fonts in Squarespace and my favourite font pairings below that I’ve curated through building dozens of Squarespace for clients.

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Marketing and branding, Squarespace Ashley Srokosz Marketing and branding, Squarespace Ashley Srokosz

Blogging on Squarespace: The Ultimate Step-by-Step Guide to Easy Blogging

There is nothing better to help you build a sustainable business than blogging, and there is nothing easier than blogging on Squarespace. I said what I said. Now there’s a huge difference between just writing some words on your website and blogging to grow your business, and there are a lot of different things to keep in mind logistically (like how to boost your SEO).

If you’re ready to overcome the overwhelm and start blogging on Squarespace, then keep reading, because I’m sharing every little thing you need to know to grow your business with blogging.

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Marketing and branding Ashley Srokosz Marketing and branding Ashley Srokosz

Blogging tips: What I've learned from writing 85+ blog posts

What’s the deal with blogging? Can you make actual money with it? Do blog posts help build your online business? What comes first: the business or the blog? Aren’t blog posts just a thing of the past? How do you write a blog post to find new paying customers? Let’s cover all of these questions plus my best blogging tips as I share what I’ve learned from writing more than 85 blog posts starting waaaaay back in 2010.

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Marketing and branding Ashley Srokosz Marketing and branding Ashley Srokosz

How to make Instagram Reels (when you hate doing Instagram Reels)

This post is for anyone who doesn’t know how to make Instagram Reels, is straight up afraid or scared to make your first one (they’re complicated!), or are plain old tired of social media platforms adding more and more new features and giving “algorithm preference” to these new things that take WAY more time than other, older features.

I’m going to break down how to make Instagram Reels, including how to make NOT boring ones, ideas for non pointing Reels, and basically every step you can take to figure out how to make them easier.

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Marketing and branding Ashley Srokosz Marketing and branding Ashley Srokosz

How to pick the best wellness website template for your business

One of the most time saving things I recommend when it comes to building a wellness website is to buy a template, especially if you’re DIY’ing it or you’re brand new to building websites. However, with the sheer number of website templates on the market, it can be overwhelming. Not to mention that while some wellness website templates might look nice, they might be a total pain in the butt to customize for your particular needs. Don’t give up and hire a professional designer for thousands of dollars just yet, let me teach you how to pick the best wellness website template for your business!

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Marketing and branding Ashley Srokosz Marketing and branding Ashley Srokosz

7 easy ways to improve your health coaching website

You’re ready to, or maybe you’ve already launched, your health coach website (or you’re a nutritionist, essential oil advocate, naturopath, chiropractor, etc). Unless you have at least $3,000, chances are your website is a DIY job, which I’m a total believer in. The problem is that since you’re likely not a professional website designer, you’re not entirely sure your health website has all the things it needs to really build your business. Let’s change that!

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Marketing and branding Ashley Srokosz Marketing and branding Ashley Srokosz

What is branding ... and is it worth it?

As a wellness website and branding expert, sometimes even *I* find it hard to explain what branding really is, so I don’t expect other health and wellness entrepreneurs to have any clue, either. When you hear others say “brand yourself” and “your brand is your business”, you get an idea that yes, it’s important, but is it really worth it to brand your health business … and what IS branding, anyways?

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Marketing and branding Ashley Srokosz Marketing and branding Ashley Srokosz

How to create a 2 week social media content schedule in less than 4 hours

One of the biggest struggles for us health and wellness entrepreneurs is how do you balance social media with ALL the other things in your business. There’s no doubt it can be a HUGE time suck, but it’s also one of the easiest (and most accessible) ways to find new customers.

How can you make sure you get the biggest bang for your buck when you spend time on social media? Answer: make a kick ass plan so that you can create as much content in advance in as little time as possible, and that’s exactly what I’m going to show you today.

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